program sales
page template

lorem ipsum text

one to two sentence headline about
the program. This statement should provide a
general understanding about the program, while
sparking curiosity and “hooking” buyers to
keep reading.

CALL TO ACTION

Offer expiring in

00

days

00

hours

00

mins

00

secs

your inro video

your intro
video

your inro video

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urna luctus. Ut quis mauris interdum erat semper ultrices
eu ac urna. Proin hendrerit congue neque ut volutpat.
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imagine if...

PAIN POINT QUESTIONS

List out some issues/problems buyers face, as it
relates to your program.
How does this problem make your buyer feel?
Incorporate emotion here!
Include 5-6 bullet points.
Make these short, concise statements.
PRO TIP: each of these should be a question

Introduce your program here, and how it resolves the pain points mentioned above.
Include around 3 sentences summarizing the program and overarching benefits.
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Proin hendrerit congue neque ut volutpat. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Phasellus condimentum arcu
mi, ut mollis tellus congue vel. Sed pellentesque purus metus, sed tincidunt mi tincidunt ac.

program benefits

what's
inside

program benefits

List 4-7 benefits of the program - make these
high level and emotionally driven.
The section below will list specifics of what’s
inside the program.
Think of it as “benefits” vs “features”- always
lead with benefits, then follow up with
features in the section below

the person
behind
the program

This section introduces the person or brand behind the
program. You can begin with an “I used to be in your shoes”
statement; draw empathy and understanding to how you relate
to your buyers and how you’ve experienced their pain points,
and were able to overcome them using the principles behind
this program.

Provide some background: who you are, your credibility, your
competency, and be sure to include some of your personality!
Demonstrate your credibility and competency with your
buyer’s problem and how you can guide them through their
struggle to achieve the desired outcome.

take a peek
into the modules.

MODULE 1

module header

List around 4 sentences describing each module of the
program | Hierarchy: “MODULE 1”, “MODULE HEADER” and
then 4 sentences describing each module.
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urna luctus. Ut quis mauris interdum erat.

MODULE 1

module header

MODULE 1

module header

client stories

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nascetur ridiculus mus. Praesent fermentum quam neque. Phasellus eu felis ut justo bibendum tempor vel ut nisl. Donec malesuada posuere
eros, nec semper turpis. Fusce sed rutrum est. Pellentesque convallis pulvinar dignissim. Curabitur ut pulvinar elit, vitae.

first name with last initial client's city

target audience

this program is
perfect for you if...

List 3 positive outcomes as a result of your
program framework.

List 3 positive outcomes as a result of your program
framework.

List 3 positive outcomes as a result
of your program framework.

List 3 negative factors of NOT purchasing
this program, but preface it with “You’re sick of….”,
“You’ve had enough of…”.

List 3 negative factors of NOT purchasing this
program, but preface it with “You’re sick of….”, “You’ve
had enough of…”.

List 3 negative factors of NOT purchasing this
program, but preface it with “You’re sick of….”,
“You’ve had enough of…”.

client stories

first name with last initial city from

OFFER

call to
action

left button

Offer 1 should be a lump sum price for your
product or service. Make this offer LARGER and
make it more appealing than the other

CALL TO ACTION

right button

Offer two should be a payment plan
(flex plan) that’s split into payments
to make your program more
accessible. The total cost of this is
often a little higher than the lump
sum payment.

CALL TO ACTION