The VENICE TEMPLATE

Concise hook statement goes here. 1-2
sentences giving a high level understanding
about your business, while incentivizing
readers to keep scrolling.

2-5 WORD CTA

Short Headline

INTRODUCING
YOURSELF

This should be one or two paragraphs with
some key points about who you are, what
credentials you have and why you do what
you do. Start with a strong personal
statement, then zoom out and give
potential clients more context.

2-5 WORD CTA

Short Headline

ABOUT YOUR
MAIN OFFERING

Three to four sentences describing your overall offering and its
benefits. Keep things conversational, inspirational, and top level;
this is a place to really distill what is most important and most
enticing about your services. In a nutshell, what are you offering
and how will it improve the lives of your potential clients?

2-5 WORD CTA

Content

FEED HEADER

On-brand description sentence about what this blog/podcast covers.

2-5 WORD CTA
1. Episode Title Would Go Here
2. Episode Title Would Go Here
3. Episode Title Would Go Here
4. Episode Title Would Go Here
5. Episode Title Would Go Here

Concise Headline

ABOUT YOUR OFFERING SUITE

OFFERING ONE

Two to three inspirational sentences describing the service and its benefits. Make sure to go into detail about exactly what is included, how it will be delivered and why it’s valuable.

OFFERING Two

Two to three inspirational sentences describing the service and its benefits. Make sure to go into detail about exactly what is included, how it will be delivered and why it’s valuable.

OFFERING Three

Two to three inspirational sentences describing the service and its benefits. Make sure to go into detail about exactly what is included, how it will be delivered and why it’s valuable.

2-5 WORD CTA

TESTIMONIALS

“Two to three sentences from your clients that share positive feedback
about your services and the client’s experiences working with you.
Ensuring all reviews are roughly the same length will help keep the
design clean when scrolling through.”

- Client name

“Two to three sentences from your clients that share positive feedback
about your services and the client’s experiences working with you.
Ensuring all reviews are roughly the same length will help keep the
design clean when scrolling through.”

- Client name 2

Short Headline

INTRODUCING
YOUR FREE OFFERING

On-brand description sentence about what this
item is, why it’s worth obtaining and how it offers
a window into your paid services.

2-5 WORD CTA

Social Media HEADER

@INSTA_HANDLE >>

Opt-in HEADER

One to two sentences about your newsletter
frequency, offerings and value; why should
potential clients sign up?